Article copyright by Bob Rogers
Just because a person is in the pew doesn’t mean he or she will listen. How do you keep them from tuning out? Here are four ways:
1. Be creative. “It’s a sin to make the word of God boring.” So said one of my seminary professors. I agree. If the congregation knows that every sermon will have the traditional “three points and a poem,” they may tune you out simply because you are predictable. Why not try a different approach from time to time? If the passage is primarily a story, consider telling the story dramatically. If the text seems to have two main points or five main points, why not preach a sermon with that many points? If the passage is poetry, consider using music or other art to illustrate the text. Jim Burnett gives more advice on how to be creative in your preaching here.
2. Speak their language. Sometimes people tune us out because we aren’t speaking to their mindset. Failing to do so is like speaking in English to a French audience. Many women tire of constant illustrations from sports, and the well-educated and young people especially tune out statements that come across as judgmental or condescending. The best way to speak the mindset of your congregation is to know your people. Spending time with them, listening to their stories and opinions, and learning about their hobbies and interests, can make all the difference in the pastor’s preaching. The preacher does not have to agree with them; in fact, sometimes he will need to challenge their thinking, but if he knows them and has earned their trust, he can speak in a way that they will listen. Along these lines, the staff of Facts and Trends have compiled a useful article on how to engage nine different kinds of people with the Bible in this article.
3. Make messages on stewardship positive. One of the most challenging topics for ministers to discuss is stewardship. I have found it useful to do a stewardship emphasis by giving short talks on principles of giving early in the service, and then preach the main sermon on a different subject. This touches on stewardship, yet takes away the excuse that “all the church does is talk about money.” It is also important to keep the subject positive, praising and thanking those who give, and talking about the great ministry of the church that people want to support with their offerings. Todd McMichen has some helpful hints on stewardship messages here.
4. Learn how to defend the faith. Many preachers and teachers recognize the need for apologetics (defending the faith), but often feel inadequate doing it. When you prepare a sermon, stop and think what objections people may have. How might a non-believer or person from a different faith background disagree? Write down the questions of your imaginary skeptic. Then seek to give a reasonable answer to the objections of that imaginary person. A great resource is The Apologetics Study Bible, which has notes right in the text to answer objections of skeptics and explain responses to non-Christian interpretations of scripture. This article by Andy McLean should help, as well.
5. Preach with passion. Passionate preaching is not about using a loud voice; in fact, it may be a low voice. Passionate preaching is from heart-felt conviction. When the congregation can feel that you are deeply convinced of what you are saying, they will be impacted by the Spirit of God. This comes from being personally moved by God by the scripture, and bathing the matter in prayer. That is why there is no substitute for much study and soul-searching prayer in preparation for the sermon.